GDPR Information
Last Updated: September 2, 2026
This page provides information about how mauve-marsh complies with the General Data Protection Regulation (GDPR) and outlines your rights as a data subject under European Union law.
Data Controller
mauve-marsh acts as the data controller for personal information collected through our website and services.
Contact Information:
Email: [email protected]
Address: Level 3, 247 Collins Street, Melbourne VIC 3000, Australia
Legal Basis for Processing
We process personal data under the following legal bases:
Contractual Necessity
Processing is necessary to fulfill our contract with you when you order our mapping services, including order processing, delivery, and customer support.
Legitimate Interests
We may process data based on our legitimate business interests, such as improving our services, preventing fraud, and maintaining security, provided these interests do not override your fundamental rights and freedoms.
Consent
For certain processing activities, such as marketing communications or cookies, we obtain your explicit consent. You may withdraw consent at any time.
Legal Obligation
Processing may be necessary to comply with legal obligations, such as tax requirements or responding to lawful requests from authorities.
Your Rights Under GDPR
As a data subject in the European Economic Area, you have the following rights:
Right to Access
You have the right to request confirmation of whether we process your personal data and to obtain a copy of that data.
Right to Rectification
You can request correction of inaccurate or incomplete personal information we hold about you.
Right to Erasure
You may request deletion of your personal data under certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected.
Right to Restriction of Processing
You can request that we limit how we use your personal data in specific situations, such as while we verify the accuracy of disputed data.
Right to Data Portability
You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
Right to Object
You may object to processing based on legitimate interests or for direct marketing purposes.
Right to Withdraw Consent
Where processing is based on consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing based on consent before withdrawal.
Right to Lodge a Complaint
You have the right to lodge a complaint with a supervisory authority, particularly in the EU member state where you reside, work, or where an alleged infringement occurred.
How to Exercise Your Rights
To exercise any of your GDPR rights, please contact us at [email protected] with the subject line "GDPR Request."
Please include:
- Your full name and contact information
- A clear description of the right you wish to exercise
- Any relevant details or documentation to help us verify your identity
We will respond to your request within one month of receipt. In complex cases, we may extend this period by two additional months and will inform you of such extension.
Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including:
- Order and transaction records: retained for accounting and legal compliance purposes
- Marketing consent records: retained until consent is withdrawn
- Customer service correspondence: retained for quality assurance and dispute resolution
International Data Transfers
When we transfer personal data outside the European Economic Area, we ensure appropriate safeguards are in place, such as:
- Standard contractual clauses approved by the European Commission
- Transfers to countries with adequacy decisions
- Other legally recognized transfer mechanisms
Data Security
We implement technical and organizational measures to ensure a level of security appropriate to the risk, including:
- Encryption of data in transit and at rest
- Regular security assessments
- Access controls and authentication measures
- Employee training on data protection
Data Breach Notification
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours of becoming aware of the breach. If the breach poses a high risk to you, we will also communicate the breach to you without undue delay.
Automated Decision-Making
We do not engage in automated decision-making, including profiling, that produces legal effects or similarly significantly affects you.
Updates to This Information
We may update this GDPR information to reflect changes in our practices or legal requirements. We will notify you of significant changes through our website or by email.
Contact and Questions
If you have questions about our GDPR compliance or data protection practices, please contact us at [email protected].